Welcome to

Digital Rewards Group Digital Rewards Group

The consumer rewards specialists enabling brands and businesses to engage their audiences

We understand your challenges…

We’re a business made up of specialists who’ve been in your shoes, both in-house and agency side delivering marketing solutions that provide a change in consumer behaviour.

You need a way to influence that change, rewards and incentives that resonate with your audience and provide a tangible return on investment. Sourcing rewards that are right for your audience is time consuming and costly. You need a provider you can trust. Welcome to the Digital Rewards Group.


What we do...


Once you’ve acquired your customers, you’ll want to keep them. We can help you develop bespoke packages that rewards loyalty and drive customer retention. Simple.


We'll get under the skin of your challenges and status quo’s, to help you build a future proofed strategy grounded in solid insight.


Acquiring new customers is key to any business. Our rewards incentivise and engage customers to get them on board with your brand.


It's key to ensure your rewards get cut through with the right audience. We’ll bring it life for you.

Digital Campaign Creation

The world of digital is all the more important post 2020. Rewarding your online customers is just as key as rewarding those on the high-street. We can help.

On-Pack Promotions

We specialise in delivering on-pack promotions through our bespoke packaged rewards, with multiple successes across various sectors.


We’re reward experts… Just ask our partners:


See Our Latest

Blog Posts

Daily Mail Press Release

Digital Rewards Group are thrilled to announce the launch of a new and exciting campaign, in partnership with the Daily Mail. The campaign which is now live, offers all Daily Mail print and online readers a free, 3-month Kids Pass membership! The free Kids Pass promotion offers families big savings at hundreds of leisure, food and holiday venues nationwide.

DRG announce new national campaign with Freesat

The Digital Rewards Group are thrilled to announce a new national campaign with Freesat, the subscription free, 4K satellite service!

DRG Announces New Campaign With M&S!

Digital Rewards Group are delighted to announce a brand-new campaign launching with Marks & Spencer! The campaign, launching today – Wednesday 16th June – instore and online, provides Sparks customers spending over £20 on Kids Wear clothing a Free 3-month Kids Pass membership.


2019 Gold Award Winner - Popcorn Pass - "Shopper Activation in an Owned Retail Environment"
2019 Silver Award Winner - Popcorn Pass - "Incentive, Loyalty, Reward or Motivation Programme"
2019 Silver Award Winner - Popcorn Pass - "Telecoms, Mobile & Home Tech"
2019 Bronze Award Winner - Popcorn Pass - "Integrated, Multi-Touchpoint"